Young Buyers Eye Chinese EVs, Kia's EV SUV, Mobile Superchargers

Paul J Daly: 0:19

Oh my goodness. Right Trigger button. You know why? Because my hat is backwards. We'll tell you what that means in a second. Today we're talking about young buyers, ie Chinese EBS key is new little Evie, and mobile superchargers.

‍Kyle Mountsier: 0:34

And it's not so little, is pretty big. I

Paul J Daly: 0:37

bet it's really heavy.

Kyle Mountsier: 0:41

Really heavy. I didn't worry about that fact,

Paul J Daly: 0:43

in the soda verse amongst our team here. When the hats are backwards, it is it is a just visual indicator that like the processor is running hard. And so the wrong trigger button. I didn't even realize it till I turned like I logged in the stream. I was like, Oh, my hats backwards already. I don't know why. Every once in a while calm and I'll jump in. It just ends

Kyle Mountsier: 1:05

up that way. There's like this weird. It you know, just like it just happens.

Paul J Daly: 1:11

It's kind of did you ever see the movie over the top? Or is that am I dating myself? Okay, there's a movie called over the top was Sylvester Stallone many years ago. I watched his movie like 1000 times when I was a kid, when I was probably like, 1011 I don't know. And he had this thing. He had a hat. He was an arm wrestler and he's trying to reconnect with his son. It was this whole thing. But when he was like, things were really happening. He'd flip the switch. He called it and the hat would go backwards. And I think in that, yeah, sometimes called an arm wrestling. Yeah, the arm wrestling. I

Kyle Mountsier: 1:39

don't know it well, but I know that. Yeah, it was a scene in there where like that was on TBS at five P Oh,

Paul J Daly: 1:45

it was on TBS. All day, all day every day. Well, it's a busy Thursday today. Have a lot going on. Man. My daughter went to the prom last night. Oh, no. Yeah, but it was knit she's 15 So she kind of like got an early on this little prom. She didn't go with the boys. So it didn't quite feel that official. But when you see your daughter there next to your wife and you're like, oh my gosh, it's happening. It's like it's all kinds of messed up ready for that

Kyle Mountsier: 2:10

and my tears away from that I'm not ready for it.

Paul J Daly: 2:14

We've been having fun though. We know we're gonna say like one more time and this will be the last time we said on the show but we have released the ASOTU CON 2025 dates may 12 through 16th The week after mother's day we are officially claiming that as a solo kind of week for now hence forth into automotive future that will be a solo kind of week we're having in the same spot because it was unbelievable already have a lot of thoughts and ideas but like circle the circle the week on your calendar if you're an industry partner circle the week on your calendar we're gonna have some some good thoughts ideas prospectus if you want to be a sponsor, I have a feeling it's gonna be a little more crowded this year, depending on who wants to be the presenting and like all the other stuff going on. But it'll be a lot of fun. Also cross 10,000 10,000 subs on our LinkedIn page yesterday.

Kyle Mountsier: 3:00

Thank you to everyone that follows I looked in like it's it's a super engaged community that's interesting that you can call you know, a LinkedIn following a community but like every interaction in the in the threads in the comments in the inner and the engagement and the Repost is just it's a highlight for us.

Paul J Daly: 3:17

Yep, we're gonna be leaning into that even more this year. Just that's where the majority of our conversation happens. So if you don't follow it, just go to LinkedIn search asoto it'll come up with soda more than cars. Follow along. Let's see if we can get you in the conversation. All right, let's have some conversations have some conversation. Let's uh, here we go. We have a little bit of an Eevee theme today emerging things about EVs. A recent survey by auto Pacific reveals that younger Americans are increasingly open to purchasing EVs from Chinese brands, despite privacy worries, 35% of respondents 18 to 80 years old, that's a big broad demographic, pretty much anyone who's alive and can drive would consider a Chinese car. However, 76% of those under 40 are open to driving a Chinese vehicle compared to only 26% of those over 60. So that's where we see the split happen. Ed Kim, President of auto Pacific attributes the trend, because it's easier to see in other parts of the world what's going on. So basically saying social media has made the world a lot smaller. So like people are seeing on social media, all of these things going on these Chinese EVs privacy concerns, though, are significant with over 70% of respondents expressing worry across all age groups, and probably a lot of those are ones that have tick tock on their phones. So do they really care? Manufacturing Chinese vehicles in the US definitely could increase purchase willingness among 16%. And here's a quote from Mr. Kim, he says negative political connotations associated with China just don't apply to younger people. It's across the board.

Kyle Mountsier: 4:51

And I agree with that. It's just Well, yeah, I mean, you kind of said, like, you know, younger people want Tik Tok to stay and then are not really concerned why or why not? You know? Yeah, I mean, you know, this one's it's kind of interesting to me, it's like, the younger crowd is always going to want to buy the next cool thing. Regardless, the next cool thing regardless, it's coming from Chinese manufacturers. And that's the hype right? At least that's the hype, you know. And also, like, I, it's just an inch. It's this one is the same question line to me of like, you know, online, and it's

Paul J Daly: 5:33

absolutely, yeah, I guess. Yeah, sure. That sounds great. Yes, sir. That

Kyle Mountsier: 5:37

sounds cool. It's, it's, um, you know, I think I'm taking this as a little bit anecdotal. However, the reality is, is that at least people like this is one of those heightened awareness things, where it's like, oh, people recognize that that's an option now. And it starts to get into the mode of conversation. This is we've been talking about this over the last few years, the cultural moment of cars being in the continual conversation of everybody is there. Absolutely. No, it wasn't there seven years ago.

Paul J Daly: 6:09

I think there are I think some of the, the things I've seen from Chinese EVs are a lot of bells and whistles right? A lot of these like kind of luxury luxury or just like little cool little tech things that you see in the short videos on Instagram Tik Tok, etc. However like I think we've all seen I think build quality is something that's come up a ton of people who have actually gotten their hands on the so like the the Brian Ben stocks greenfields, they talk about build quality and how there is some noticeable differences. And we've all had the experience where we bought the electronic item that had that like extra features like how is this cheaper and it has more features? I'll take that one. And then you get it and we're like, oh, like these button press. Really funny. That doesn't really work broken two weeks, so like, there aren't any on the road. Right? The closest we're getting as a pollster. Right and when by Gilly but still like that, so step removed, so it'll be interesting to see. But public opinion goes a long way because what happens? People vote for politicians and politicians make laws so that's right, worth paying attention to speaking to paying attention. Segue. Kia has introduced the Eevee three, it's the first compact electric SUV built on their dedicated Evie platform, looking to attract buyers with very competitive pricing. Despite the fact that the global Evie market is cooling a little bit. It's part of Hyundai group's plan to introduce over 31 electric models by 2030. I could have pressed the button I didn't. The EB three will be priced between 35 and $50,000. Okay, we'll see what really lands and offers two battery options with a long range model capable of this is pretty healthy 373 miles on a single charge. They're looking to sell 200,000 of these annually worldwide. Although they declined to say what year that target is for. Okay, that's great. I love that game. They want to sell 1.6 million Evie units globally by 2030, though they said and quote Kia president so song Han Sung Ho sung said we are making the EB three very much accessible to our customers with the pricing level that they're expecting for our vehicles. Yeah, I mean, you know, it does a good job.

Kyle Mountsier: 8:17

Yeah, I mean, the key is paying attention. They're hitting all their numbers. Yes. The, you know, a compact SUV between 35 and 50,000 is pretty in line with the market these days. Yep. Like, you know, there you look at a model Y is a compact SUV, right? Not many SUVs that you can even find under 30 grand and when you're looking at an Eevee you know, prices are a little bit higher. It's not that crazy

Paul J Daly: 8:46

is a model why a compact SUV? Or is it like a mid sized they the classifications of SUV you would never look at that vehicle and say it's like a third row option. That's

Kyle Mountsier: 8:57

fine as an SUV these days. Yeah, I

Paul J Daly: 9:00

know. I know. So I but it's small. I saw the EB three it's small, like it's probably more like what's their smallest one right now? seltos Yeah, so it's it's probably that size on their new platform basically. Although Why is Nathan our producer saying the wise a mid size crossover SUV, okay.

Kyle Mountsier: 9:18

I'm right. You know, good for them.

Paul J Daly: 9:22

Good for them. All right. Well, we'll see. I mean, and our third little piece of this Evie puzzle today has to do with

Kyle Mountsier: 9:28

a very heavy charger. Oh, very heavy charger. So Yoshi mobility has lost a mobile DC fast charging unit dubbed a supercharger on wheels to address the need for convenient Evie charging where infrastructure is lacking. It is a 240 kilowatt mobile DC fast charger. It's mounted inside the back of AGM bright drops 06 100 s with more types of vehicles to be added through 2024. So some of the customers Is that they initially have some OEMs autonomous vehicle companies and rideshare operators because they're basically looking for places where it's a little harder to, you know, charge. And maybe you're running out of battery, you get to this right drop coming up, boom, boom, boom, full commercialization is expected by early q1 of 2025. Go. Sounds getting through the Yoshi mobilities cheapy. V officer and co founder down, Dan Hunter said we recognize the demand among our customer customers for listening to this convenient daily charging, no

Paul J Daly: 10:39

way. I think the thing looks cool. It looks really cool. And it's probably insanely, insanely heavy. I'm trying to think about this, like from a business model standpoint. I know basically, how much you pay to charge a car because I have a charger out of my office here. It's not a lot. No, right? So you think about like, I mean, what are they going to charge? Even if it's a convenience like thing, and you charge $50? To charge someone's like, model why? And it can do multiple charges. So say you can do three, that's $150. It's gonna take a minimum to degenerate that a minimum of an hour and a half plus travel time to and from, like, how do you make that a business? And then how long does it take to charge the truck backup? How fast can you charge that?

Kyle Mountsier: 11:24

Man, we're still trying to figure it out.

Paul J Daly: 11:27

We got to figure it out. I love that I love them get checked the DEA carry the two right? Play some asphalt. It'll be interesting to see how this comes out. But this obviously is a major component to charge the uncharged doubles, we'll call it Yep. But I like the daily daily charging, right? So like I think of even I'm trying to think of like, who wouldn't have the ability to build in, like fixed infrastructure, or maybe places that aren't able to make the investment, right. So you have a parking lot next to an office building who isn't ready to drop half a million dollars or a million dollars to install some level three chargers, and instead you can have a little service where they come out, they top the cars off. I'm sure it will someday it'll be app based. They'll scan the thing, plug it in, and they'll get charged to the right and count off we go.

Kyle Mountsier: 12:13

Like people that run out of charge. I know from you know,

Paul J Daly: 12:19

triple A's gas service they already are a lot heavier. Right I think the fact that it's a level three is no big deal. Right? The fact that it's charging that quickly that you can get that much but hey, this is this is part of the climb and figuring it out. I love that GM as a part of the part of the action with the brake job fans. Those things are cool. And we're taking baby

Kyle Mountsier: 12:39

steps and baby.

Paul J Daly: 12:42

Oh, there we hope you have a good day today. We hope you get out there, baby step made some progress care about some people make your business better. And if you really want to level up, you can go to LinkedIn and follow the asoto page

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