Way-Mo Autonomy in San Fran, Ford Software Profits, Women Spending The Big Bucks

Paul Daly: 0:25Y'all, we're flipping our way into a Friday, we got some fun stuff today. autonomy in San Francisco is growing Ford is going to make big profits in software and girl purchasing power thing people really want to know. We got a real estate combo, that's a thing

‍Kyle Mountsier: 0:44

you are hiding under a rock, just a full rock.

Paul Daly: 0:48

We got to give Jeff for Villa credibility for having the first comment in the live stream today. I think that's the first time he mailed number one spot. If you don't know, in the live stream, especially on LinkedIn, there's a bit of a comments. I don't know what the call frenzy frenzy frenzy. It's what it's lively, people are trying to be the first ones commenting, and people are having a whole lot of fun as well. Welcome to Friday, Friday, got some fun stuff. I know Friday,

Kyle Mountsier: 1:14

man, I was watching that, that every roll if you don't want if you don't watch the show, and you're just listening, we have this little pre roll thing for the livestream audience that's like, you know, a little vibe before we get in just to get everyone into the live stream. I was watching it looking at the stage for a soda Con last year, and those big ol letters, right? And I was like how are we ever going to top these massive c o n letters behind us? And then we're at the venue and there was a video that we dropped on Instagram and LinkedIn yesterday of like all the venue and what we're doing in our whole team a couple weeks ago but we had the venue and Nathan goes guys guys guys guys like solver and all of a sudden like on the back of the of the main stage like this ginormous I don't know what is it like 70 feet long or it's gotta be 70 by like 1520 just like just like lower straw. Jobs right on this date.

Paul Daly: 2:14

Okay, we tapped it. We chopped it so cool. Speaking of a soda con, September 26 27th, mark your calendar, buy a plane ticket if you're driving distance gas up the car, we just announced, we're just announcing two more groups that are going to be participating in this the oarsmen group and mile one who are both kind of like DC, Maryland area dealers. And, you know, I mean, geez, we have some top executives can have an awesome conversation with Alan Haig. With hate partners, Jamie butters, the editor of automotive news. So we're having like some really amazing conversations with people that are actually doing the things. I think our rooftop count. Now representatives over 1100 are right in that area. So if you're wondering who's going to be there, like 1100 rooftops worth of practitioners are going to be there to share industry knowledge to partner up with vendors who are there, right like this is we call it collaboration critical for reason. Because we want to create an environment where there's conversations and collaboration happening not just keynotes and education, we're gonna have all that too. But genuinely we move forward by having conversations and making relationships so Oh, so just kind of

Kyle Mountsier: 3:25

like what's happened in like 12 minutes if you don't know all things use cars on clubhouse, you got to check it out. We're heading there in a couple of minutes. If you catch it on the replay, it's just as good to download the clubhouse hub, head to all things use cars and love it with David Long the whole crew. Speaking of David Long in California, yeah, a

Paul Daly: 3:44

good way to get into the first one. All right, California Public Utilities Commission approved GMs autonomous vehicle Company released are the majority owner crews and also the other autonomous vehicle company way mo saying they can now add more cars to the roads operate 24 hours a day. And big big news here charge riders at any time in San Francisco. So this paves the way for broader autonomous adoption throughout California and potentially other markets despite some ongoing concerns about safety. So have there been obviously a lot of advancements a lot of testing, but several San Francisco agencies reported nearly 600 Unexpected stops for driverless vehicles so like the vehicle just like stops, it's like I don't know what to do, like I don't know. Yeah, and more recently, there are a bunch of activists you may have seen this online, where they will put a an orange Traffic Safety Cone on the hood of the vehicle, and it basically paralyzes it because it just seizes, messes all the sensors up. They see a Safety Cone it just doesn't do anything. So there's obviously a little bit of both sides of an argument here Wei mo announced plans to start charging for rider only trips in San Francisco soon while cruisers response whether or not or when they're going to do that is still awaited and they both have apps with waiting lists for potential riders. Wow. Sounds like there's market demand. Kyle,

Kyle Mountsier: 5:04

there's absolutely demand. And I still think that this is the absolute best place for autonomy if it's going to exist to live, right. It's not in like the daily commute or your personal vehicle. It's in those places where you have to hire people or can't find workers or need that like mindful, mindless trip for people that don't have a car in the city. It's the best place for autonomy. And it doesn't surprise me that there was a waiting list. I mean, we were trying to get one the last time we're in, in

Paul Daly: 5:33

where we Why didn't we get one? It was just like the where we were going with just outside three points.

Kyle Mountsier: 5:39

It was three miles. So we're gonna we're gonna do it. Don't worry. At some point, we're gonna get in one of those jokers and do a whole video. Yeah, we

Paul Daly: 5:48

will. Yeah, we will. So yeah, so they're advancing all the stuff? I don't know, we do speaking software, a lot of software.

Kyle Mountsier: 5:58

cares about the hardware. Yeah. Nobody cares about that part.

Paul Daly: 6:02

According to a top executive, Ford plans to integrate enhanced software features into its Ford pro commercial vehicles business aiming to increase revenue get this by four to $5,000 per vehicle in the future, just on software integrations and sales that is massive. Navin Kumar, CEO, CFO of Ford pro highlighted that the company will boost revenue through software and data, fleet services, safety and security service and partial vehicle autonomy. Nephal. And here's where I think we'll get a lot of the revenue insurance. Yeah, right. A lot of

Kyle Mountsier: 6:38

its fleet services and insurance, that's where the majority of that money is going to come from. Yeah,

Paul Daly: 6:41

I mean, it Wall Street likes it when you say we're gonna make money from software, but actually is we're gonna it's it's much more boring. But I'm sure Warren Buffett would get super excited about the insurance side of it. At a recent JP Morgan investor conference, Kumar mentioned that their capability to profit from the services will be amplified mid decade with the launch of their next gen commercial electric vehicles, featuring a new digital intelligence platform. But they are going to be doing ice vehicles, hybrid vehicles, and EVs. But the software really will be applicable in these services across the line, they aim to double the percentage of connected vehicles to 60% by 2026, and triple the percentage of vehicles with paid software to 36%. So they're at 12%. Right now.

Kyle Mountsier: 7:24

Yeah, I mean, we've been talking about this for a long time. And I think, probably, if I had to guess the absolute best place to scale software services is in fleet management, just because there's so many things at scale that these commercial companies need to accomplish for their drivers. And like we said, at the beginning, fleet services and insurance are a big thing. But also vehicle autonomy we were talking about in the last story, hiring is a difficulty. So the more that you can scale vehicles without people in the future is going to be is going to be a big piece. And then like the safety and security services, oh, you know, how fast things are driving, where things are located, whether or not they're being broken into all these things that are much more important at scale with fleet management. And so Ford pro being the first ones to take the big swing at this makes complete swing sense to me, it's probably

Paul Daly: 8:17

also like this stuff will make its way into consumer vehicles. And yet the Ford pro air is a great testing ground, right? Because you have like, much more controlled environments, right? Every consumers needs are so different, but commercial needs, although a lot of difference, there's still a lot of very similar things that they need. So I like

Kyle Mountsier: 8:36

it. Like I just said, the ability to scale is quicker, right? Yes. Full on instead of doing it in like a beta test includes a whole fleet, right? And all of a sudden you're beta testing with a single client account so you get really direct feedback with a whole fleet of vehicles for for the data feedback. It's it's an you know, scale. Speaking of that scale

Paul Daly: 8:59

winners that scale. The series like this,

Kyle Mountsier: 9:06

unless you've been under a rock in a show of bringing brutal pink retail force women this summer propelled major commercial success including things like the Barbie movie, Beyonce Renaissance tour and Taylor Swift airs tour, the collective spending, dubbed What the What retailers and economists are calling the women's multiplier effect showcase the significant economic influence of female consumers across the country. It saw women attending multiple multiple events like the same event multiple times so like multiple Barbie movies, multiple I know tons of concerts that went to like three Taylor Swift city is unbelievable. The than the other key kicker here is that the majority of these ticket purchases were also for more than just one person so the the majority have over 80% of ticket buyers to the to cons for tours were for more than two tickets, and 27% of Barbie movie ticket orders were for three or more.

Paul Daly: 10:07

Oh, Kyle, Kyle, have you ever seen women like or girls go to the bathroom? It's never one No, right? No, absolutely not. They go visit and right. Like,

Kyle Mountsier: 10:17

I have this vision of like, like my wife went out with a couple of ladies like the way that like they strolling into the movie theater. It's like, you know, it's like, here's a soundtrack to the soundtrack. Sling the bag, everybody's wearing pink, you know, it's like so good. It's like it right there. Yeah,

Paul Daly: 10:35

we put this in the show this morning. I grew up I have four sisters. Right. So there's definitely a woman's multiplier effect going on in my household while I was growing up. I have two daughters and anyone who's ever sold a car knows who the actual decision maker is.

Kyle Mountsier: 10:49

There you go. Yeah, right. It's yeah. Well, I think the stat at one point it was like 97% of all vehicle purchases are are made or influenced by a woman and I was like, Where'd the 3% Go?

Paul Daly: 11:06

No way. So like tying this back like we think of of dealers and retailers that have already significant initiatives inside their stores and have large groups of female employees across the spectrum Patrick a bad Perry Watson and so many others out there. Um, this is a trend it's something that's happened in something in the site and in going on in culture in the psyche right now. So we're always like in your marketing and your in store operations. How can you just kind of like build a boat that rise on top of this current yo and like, capitalize with Saturday

Kyle Mountsier: 11:41

would just be the way to go right? Or Beyonce and Taylor Swift? Just build a playlist, drop all their albums in that thing on Spotify, let that thing hit on a Saturday, just car in pink,

Paul Daly: 11:51

throw it out front?

Kyle Mountsier: 11:52

Why not? Yeah. Hey,

Paul Daly: 11:54

it's like when culture speaks like you can try to ignore it. But like, anything that you can do that's in line. We're not saying change who you are, change your personality. But we're saying how can you empathize with the mindset that people are in right now, to actually connect? Connect? It's a weird thing. When you connect, you sell cars, when you sell cars, you don't always connect, and I'm saying,

Kyle Mountsier: 12:13

Oh, wow, put that on a put that on a shirt or bumper.

Paul Daly: 12:18

So long t shirt for Friday. Hey, look, we hope you bounce over to the All Things use car club room in clubhouse and join us. Be on the lookout for a Saturday email. It's always a lot of fun. If you don't get it, go to a soda.com and get it

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