Handling 'Creative' Ideas From Your Team Effectively w/ Some Help From Matt Lasher

Today we have ASOTU writers Chris Reeves and Kristi Canada in the studio to dissect this LinkedIn post from the CMO of the West Herr Auto Group, Matt Lasher. Matt has one of the most creative and savvy marketing departments in the country. That means there is no shortage of ideas.

Matt outlined how to get keep some level of order while the best ideas to the top and building a culture that isn't afraid to share them.