Widewail
What is a winning reputation today? What benchmarks should you be shooting for?
Here’s our take on what a great reputation in automotive looks like in 2025:
-Velocity: Receiving 100+ Google reviews/month per dealership.
-Rating: A high average rating of 4.6+ or better.
-Insights: Key topics like staff, communication, repair, and price (tagged with AI) outperform industry benchmarks.
Those are the targets to shoot for.
But whether you’re just turning your attention to optimizing your online reputation or you’ve been at it for years, the question remains: How can you improve your reputation - and your chances of capturing that next customer’s business?
That’s the question we’ll tackle in our upcoming webinar. Join Widewail as we unpack our AI-powered analysis of 8.1M Google reviews to show you what’s really driving sentiment at dealerships right now - and what you can do to improve your reputation in 2025.
Here’s what you’ll learn:
-Winners and Losers: What separates thriving dealerships from those falling behind? Why is Lexus winning and Hendrick beating Asbury?
-Where Not To Waste Your Time: Outdated strategies you can skip altogether.
-Common Pitfalls: The reputation mistakes you need to avoid in 2025.
-How Leaders Use AI Today: How you can put AI to work to uncover the gaps in your customer experience and fix them (without making it a full-time job).
Join us as we share our original research, practical tips for gathering more feedback from customers, and the data-driven framework you need to design your reputation strategy for the AI era.
It’s time to turn feedback into a competitive advantage—and show up to your next leadership meeting ready to impress.