👩🎓 Who? Hasbro's Nerf and 12 college athletes.
🧠 What? Launching Nerf's first official sport, "Nerfball," that uses innovative foam to detect dart hits and keep scores. 🎾
⏰ When? The first exhibition match took place on September 22nd. 🗓
🗺 Where? Florida. (of course) 📍
🤷♂️ Why? To innovate within the Nerf brand and potentially revolutionize gameplay with the added tech. 🕹
How? Utah's XO-Nano originally designed the intelligent foam for football helmet impacts. Still, it's now integrated into lightweight jerseys for Nerfball. Players wear these jerseys, and when hit by a dart, the suit lights up red, signaling a point for the opposing team and sending the hit player back to respawn. The sport mixes elements of football, basketball, soccer, and Harry Potter's Quidditch. Players aim to get a ball through a hoop while tagging opponents with darts. Despite the advanced tech, there needs to be more certainty on whether non-Nerf brand blasters and darts will be compatible with hit detection. Future plans involve introducing the game to Nerf action parks globally.
Somebody's taking notes from Jesse Cole. 🍌