Data & Insight

Transforming Together

The auto industry is evolving. Are you keeping up?
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5 Minutes of Fresh Perspective

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Transforming Together

The auto retail industry is undergoing a significant transformation, shifting from traditional, analog methods to a more digitally integrated, customer-centric approach. This evolution was the primary focus of our most recent ASOTU Edge webinar, highlighting the experiences of Colonial VW Subaru and how their partnership with Upstart is helping to transform their customers’ shopping experience.

🔑 We touched on key factors like:

  • Covering All the Bases: By creating a seamless blend of positive online and offline customer experiences.
  • Challenges in Scale: How larger dealer groups handle the increased complexities of integrating new technologies.
  • Digital Integration Benefits: Enhanced customer experiences, streamlined operations, and improved sales efficiency show a notable increase in sales closure rates.
  • Implementation Strategy: Involving the entire team in the decision-making process, using the GROW method (Goal, Reality, Obstacles, Way Forward) for goal setting and action planning, and selecting the right technology partner are all equally important for executing effective sales strategies and keeping ahead.

…plus so much more that you don’t want to miss!

👉 Watch the full replay here. 👀

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