Recently, Rivian announced a 20% increased price for their upcoming EVs. Now a dip in market value and consumer backlash has them backpedaling. CEO RJ Scaringe said in a letter, "Earlier this week, we announced pricing increases that broke the trust we have worked to build with you." The letter says the plan for increasing the price has adjusted and will only apply to pre-orders placed after March 1.
Customers who choose to do so may reinstate their pre-orders.
Telling it like it is - Invite somebody to every meeting who is allowed to say, “This seems like an incomplete idea to me.” You’ll save time.