Dealer Stories
Best Acquisition Channel?
Which acquisition channel is best for gross profits?
5 Minutes of Fresh Perspective
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Last week on David Long's All Things Used Cars, the community visited the topic of acquisition channels with one question in mind - which one is best for gross profits?
Many shared, and all learned. We grabbed a few notes and encourage you to listen to the replay or join us live next week on Clubhouse.
- ๐ก Take the Wheel: You don't need a GPS for success. Just walk up and ask customers to sell. It's as simple as changing the oil and might close 20% of your deals.
- ๐งโโ๏ธ Stay in Your Lane: Focus on appraisals and high-margin vehicles. Whether trade-ins or private-party acquisitions, find your route and drive it as you stole it!
- ๐จโ๐ง Service Lane Pit Stop: Service lane utilization is your secret weapon. Get those older cars that need a touch-up and make 'em shine again.
- ๐ Be a Smooth Operator: From manual to digital, track those channels like a hawk eyeing a convertible. Please don't get lost in the data traffic; keep it sleek and strategic.
- ๐ Don't Be a Lemon: Want more sales? Leave that business card and keep the door open. You never know when your next hot rod is just a call away.
- ๐ข Cruise Control with Tools: Use tools like Van to grease the wheels and streamline your acquisitions. It's like having a pit crew in your pocket.
- ๐ Ride the Equity Wave: Those pandemic leases? They're your low-hanging fruit, ripe and ready for the picking. Surf that equity for a juicy deal.
- ๐ค Big Deals in Small Places: Who says size matters? Proper structuring allows a small operation to still wheel in 150 to 200 cars a month.
- ๐ค Put the Pedal to the Metal with Leases: Target those lease buyers like a drag racer at the starting line. They're primed to trade, and it's your race to win.
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โโ๏ธ No Backseat Drivers: Your team needs commitment from the top down. Get everyone behind the wheel, and you'll cruise to success.
As always, these insights are only passing through the ASOTU team. The combined wisdom, boldness, and action of retail auto professionals from across the country and multiple generations pushes the industry forward. So if you have a tip we missed, let us know. We are all ears. ๐๐๐ฝ๐๐
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